ecommerce

Why Black Friday is Losing Its Spark: An In-Depth Look at Changing Consumer and Retailer Trends

Black Friday used to be the ultimate shopping event—a day of door-busting deals, long lines, and unbeatable discounts. But in recent years, the excitement has fizzled. The urgency that once defined the event is gone, replaced by drawn-out promotions and a growing sense of fatigue among shoppers and retailers alike. So, what’s behind this shift,…

Decoding Trump’s Impact on the ECommerce Sector

The purpose of this article is not to provide support or opposition to any politician. Its goal is to furnish the business community, and especially the participants of the eCommerce business, with useful information which can be used during the planning of the business for the coming four years. The American election is finally over….

AI-Powered Generative Design: The Future of Customized eCommerce

Personalization has taken centre stage for consumer engagement and satisfaction in the eCommerce space. But could personalization move beyond fitted suggestions only, and give the consumer the chance to make their preferred product? There lies the AI-powered generative design, which is an advancement in the industry whereby consumers can order various product designs. What Is…

AI-Driven Personalization: Elevating eCommerce to New Heights

In the contemporary era of eCommerce, AI-powered personalization in customer relations is becoming what business sense calls the new normal. This is no longer just an emerging trend or a ‘print advertisement’ marketing approach; I personally think it will change the whole paradigm of e-commerce. The expectations of consumers today and businesses adopting AI are…