The purpose of this article is not to provide support or opposition to any politician. Its goal is to furnish the business community, and especially the participants of the eCommerce business, with useful information which can be used during the planning of the business for the coming four years. The American election is finally over….
Personalization has taken centre stage for consumer engagement and satisfaction in the eCommerce space. But could personalization move beyond fitted suggestions only, and give the consumer the chance to make their preferred product? There lies the AI-powered generative design, which is an advancement in the industry whereby consumers can order various product designs. What Is…
In the contemporary era of eCommerce, AI-powered personalization in customer relations is becoming what business sense calls the new normal. This is no longer just an emerging trend or a ‘print advertisement’ marketing approach; I personally think it will change the whole paradigm of e-commerce. The expectations of consumers today and businesses adopting AI are…